Our clients are a Self-Help & Wellness internet marketing company ranked in the top 300 for the Religion & Spirituality category. With hundreds of products, thousands of page-views and millions of customers, this client has had a high-demand to keep innovating and producing new methods of producing sales and new products.

After a year-on-year reduction of profits, the business was seeking a way to innovate and re-engage customers with their product line and brand.The SolutionWe worked with the business to create a new spin on the existing long-form sales letter process which is a tried and true marketing technique for a majority of other businesses in the internet marketing space. Through the development of a video sales letter which was fully customised to each customer that viewed it, the business soon saw a 40% increase in customer engagement and sales begun to climb once again.

On top of innovating the sales process we worked to ensure that the solution was completely scalable and could handle t he hundreds of thousands of hits per minute the system handles.